UNLOCKED
Creating memorable experiences
UNLOCKED
Creating memorable experiences
Some of our Clients.
UNLOCK
GREATNESS.
Unlocked brings together industry veterans and innovative talents to deliver exceptional events and activations, with deep roots in gaming and esports, and a commitment to excellence across all industries.
With a vast network spanning the dynamic world of live events, corporate gatherings, festivals, and brand activations, Unlocked is dedicated to delivering innovative and impactful event campaigns that highlight the unique strengths of your brand.
Whether connecting with audiences or crafting unique experiences, Unlocked is your trusted partner for creating memorable moments that leave a lasting impression.
Booth Building
In-store Activations
Custom Furniture
Event Tours
Community Events
Consultancy
SHOWCASE : Events
PGL ANTWERP MAJOR
The PGL Antwerp Major was the second biggest Counter-Strike Major in history and was brought to Antwerp by PGL, partly due to the efforts of Unlocked. Unlocked was involved in multiple ways, including being responsible for providing high-end B2B and VIP visitor packages, organizing the B2B conference Esports Revolution in conjunction with the PGL Major, and managing activations for various partners and esports teams. For example, booths were set up for G2 Esports and Fnatic, Unlocked was responsible for the Red Bull Flick activation, and two VIP Decks were created for GG Bet and the ESL FACE IT group.
Unlocked provided the following services:
- Partner- and Esports team Activations
- High end B2B and VIP Visitor Packages
- Logistical- and event-support
- High level global esports conference
SHOWCASE : booth building
OMEN
Hewlett-Packard’s gaming brand OMEN has been making use of Unlocked’s services for over 8 years, ranging from compact in-store displays and custom furniture to 300m² exhibitor booths at the largest trade fairs in the Benelux.
Unlocked provides the following services:
- Custom booth with high quality finish, raised floor and dynamic features
- Modular and flexible for different sized event spaces
- Turn-key staff, activities, merchandise, prizes..
Showcase: Custom Furniture & Booth Building
G2 Esports
G2 Esports is a world-premier esports club founded in 2023, and is known as one of the biggest teams in esports. Unlocked has been supporting the team’s event and branding strategy for nearly four years. In addition to being responsible for the G2 booth and activations at various events, we have also taken on the customization of G2 Esports’ training facility. By providing custom furniture and integrating the brand’s identity, we have brought to life everything G2 stands for.
Unlocked provided the following services:
- Concept and activation for trade shows and events
- Office concept, design & creation
- Modularity & flexible booth build
- Custom furniture
- Warehousing & logistics
Showcase: Booth Building
TEAM LIQUID
Team Liquid is a trailblazing global sports powerhouse, with some of the most prolific and recognizable players and creators. Team Liquid approached Unlocked with a request to help them with their booth, which they wanted to use at various events where their esports teams are active. We developed a modular booth for them that is reusable at different locations and in various sizes. Additionally, we incorporated custom furniture to help highlight their partners even more. This booth has already been featured at several events across Europe, including the Rocket League World Championship, IEM Cologne, The International, CS2 Major Copenhagen, and many more locations!
Unlocked provided the following services:
- Concept and activation for trade shows and events
- Modularity & Flexible booth build
- Custom furniture
- Warehousing & logistics
Showcase: Consultancy
TwitchCon Europe
In 2024, it was announced that TwitchCon Europe will be held in Rotterdam (Netherlands) for the next three years. Unlocked was approached to assist the TwitchCon organization in a consulting role. In this role, Unlocked actively collaborates with the TwitchCon team to elevate the event. Additionally, Unlocked is also the Booth Building partner for TwitchCon, allowing various brands to bring their creative ideas to life through Unlocked’s booth building expertise.
Unlocked provided the following services:
Event & Sales consultancy
Concept and activation for TwitchCon Europe
Booth Building
Showcase: Community Events
Philips OneBlade
Since 2023, Unlocked has been the booth building partner for Philips OneBlade at Gamescom. As a partner, Unlocked collaborates on how to bring Philips OneBlade’s campaigns, focused on the gaming audience, to life at Europe’s largest gaming trade fair. At Gamescom, visitors can not only experience Philips OneBlade’s exciting gaming activations but also sit in a barber’s chair to have their beard groomed with a Philips OneBlade.
This activation was later integrated into the Icon League, the football competition sponsored by Philips OneBlade and hosted by Toni Kroos. During Icon League match days, visitors could once again visit the barber activation from Philips OneBlade.
Unlocked provided the following services:
- Concept and activation for Gamescom and the Icon League
- Modularity & flexible booth builds
- Custom furniture
- Warehousing & logistics
Showcase: Booth Building
Logitech
In 2024, Unlocked was approached by Logitech Global to help brainstorm a concept for the ADAC Simracing Expo in Dortmund (Germany). The concept had to ensure that visitors could not only experience the products but also see the entire range from the present and past years in a unique way. With these objectives in mind, a unique concept was developed and brought to life, which more than 13,000 visitors were able to enjoy.
Unlocked provided the following services:
- Concept and activation for ADAC Simracing Expo
- Booth Building
- Warehousing & logistics
Showcase: In-Store activation
MediaMarkt
In 2023, Unlocked was approached by Mediamarkt to assist in the construction of an e-room at the Mediamarkt Bijlmer Arena location. This e-room would enhance the customer experience by enabling gaming activations to be organized at the Mediamarkt store in collaboration with Mediamarkt’s partners. In addition to activations with partners, the e-room is also used for exciting events with creators and includes a dedicated streaming area. This e-room was entirely designed, built, and maintained by Unlocked, from initial drawings to full construction and ongoing upkeep.
Unlocked provided the following services:
- Concept and activation for trade shows and events
- Office concept, design & creation
- Modularity & flexible booth build
- Custom furniture
- Warehousing & logistics
Stop randomly pressing buttons in the hope you will win.
There’s only one cheat code you need to use in the event sector and that’s us.
Your plans. your goals. Your strategies. Consider them ….
